Welcome to Iterative Startup Academy

Become a Successful Startup Founder

Expert Insights, Free of Charge

Startup Academy is a free collection of courses, guides and templates on how to build startups in Southeast Asia. Whether you’re exploring an idea or scaling up, we’re here to support your journey.

What You Get When You Join

Sign up for free and get access to insights, tools, and resources created by successful founders who’ve raised millions and scaled unicorns.

  • Expert Resources – Access to expert-curated courses, videos, and templates.
  • Founder Insights – Practical insights from experienced founders.
  • Comprehensive Support – Resources for every stage, from validating your idea to fundraising and scaling.

Learn From Successful Founders

Learn from those who have done it before and been successful.

Brian Ma and Hsu Ken Ooi have started 3 companies (Decide, Weave, Divvy Homes), raised over $700M from renowned investors (a16z, GIC, Tiger Global, Index Ventures, etc), sold 2 of their companies and built 1 to unicorn status ($2B valuation). 

As Managing Partners of Iterative, a YC-style program tailored for Southeast Asia, they’ve helped founders just like you succeed. Their insights are your roadmap to success.

Who Is This For?

From idea to growth, Startup Academy can help you solve tough problems at any stage. Gain insights from founders who have already been where you are.

  • Aspiring Founders – Curious about startups? Learn the key steps to turn your idea into reality.
  • Early Stage Founders – Building your startup? Get tools and advice to overcome your toughest challenges and grow faster.

Practical Resources That Drive Results

Explore our practical and relevant resources to see how they can help you.

  • Real-World Validation Examples – Learn how Hsu Ken validated his startup idea with real Instagram ads and landing pages. Watch the video.
  • Goals and Metrics Scorecard – Track your weekly growth targets with a simple, powerful tool. Check it out
  • What Founders Should Be 100% Focused On –Learn how to focus on the key drivers of success—learning, strategic bets, and growth. Watch the video

Join the Startup Academy Community Today!

Don’t miss out on expert insights and practical tools that could be the difference between success and failure. Sign up now and start your journey with guidance from top founders.